Trade Program

For interior designers, decorators, architects, and similar professional resellers

Specify JOHI Products

We seek out partners who promote healthy homes, thoughtfully designed products, well crafted products, and the curation of unique objects for daily living.

Why Join?

Crafted in California
We are a proud small business based in the Santa Cruz area. Family owned. Middle Eastern & Hawaiian owned.

Trade Pricing
Standardized trade pricing across our collections of furniture and home decor.

Professional Support
We're here to support your project through digital resources, samples, or a visit to the workshop floor.

Specialized Design-Build Partners
Here to help guide your most custom pieces for manufacturability.