Our Services
Design for modern homes & brand-building businesses
Residential Design Services
Work with us to plan, visualize, and build your vision for Home - or Home away from home!
- Custom Furniture Design - Concept; Material selection; 3D model; Details & specifications
- Custom Furniture Manufacturing - CAD/CAM; Shop drawings;
- Interior Decoration - Mood boards; Procurement of Furniture, Decor, and Art
- Interior Design - Floor Plans, Elevations, Perspective Views, Room Models
Process-oriented, we work with homeowners and trade professionals alike, providing focused skillsets in product design and interior design.
Co-founders & Designers > > >
Supporting Your Vision
Founded by husband and wife duo Raja Badr-El-Din and Holly Apau Badr-El-Din, we run a small batch production workshop and are equipped to support a range of individual products and batch production projects.
Rooted in a global, multicultural family, we especially love learning about your story to learn which values, colors, materials, textures, and other design aspects may be important to your design aesthetic.
Bespoke
RESIDENTIAL FURNITURE
For over five years, we have created custom furniture through complete design to build projects. Our studio's work graces a range of beautiful homes, large and small, from new builds in California and New York to seaside abodes in Maui and Oʻahu.
Starting with Plans: 2D to 3D
Whether focused on a singular product, a hallway nook, or a full space, we formulate interior design plans and furniture design plans to set expectations, predict outcomes, and ultimately shape an intentional result.
We are able to support you directly - or, when you already have a team of professional trades, we can support you and your team through focused design efforts.
Materials Research & Product Selections
Interior design and interior decoration are enabled by product research and values-driven curation.
We aim to support your vision for style and function through an intentional, informed, and professional design process.
Client List, Trade Program
Interior Design • Interior Decoration • Architecture • Construction
Kenneth Chrisman Construction • CLB Architects • Damon Liss Design • The Collective • Cecy J Interiors • Boone Low Ratliff Architects • Patina Interior Design • HUE Home + Design • Sae Design • Gottling Gallery
Brand-Building Design Services
Beyond residential, we work with businesses to bolster their brands through the built environment.
- Boutique Retail Spaces - feature walls, product displays, interior signage
- Pop-up Retail Plans - product displays, flat pack furniture, interior signage
Balancing aesthetics with practical business needs is one of the challenges we all face as business owners. Our interest is in supporting boutique commercial spaces, including retail stores, design offices, and unique corporate offices. Through design consultations, design of interior elements, and custom manufacturing, we support you and your interior architecture team in creating impressive, brand-aligning environments.
Rove Goods • Santa Cruz, California
Retail Experience
We worked with Santa Cruz brand designer and owner of Rove Goods, Ted Holladay, to bring his new retail vision to life.
Starting from his initial design plans, and working with Kenneth Chrisman Construction for project installation, we delivered Rove Goods' center display island, storage bench, and wall panels.
"From finding them, to discussing the idea, the proposal, the build-out and installation... all was so smooth and easy. I had so many other stresses on my plate, that not having to worry about how this was going to go was so relieving. Their communication happened at all the right moments. They kept to a strict schedule and stayed on budget. I highly recommend them for any type of custom design/build needs!"
- Ted Holladay, Owner of Rove Goods (full review on Google Maps)
We also support USA design-driven brands and product-focused business owners through:
- Product Design Consultation - materials research, prototyping, wood products design specifications
- Wood Products Manufacturing - process development, components procurement, USA manufacturing
Bringing wooden prototypes and final products to life through wood is a process that calls for material knowledge, raw material product sourcing, manufacturing trials, and process standardization.
Whether you are refining an existing design or developing a new product line, our California-based team supports you through product research, 2D plans, 3D modeling, CAD/CAM services, and small-batch manufacturing capabilities. We aim to help you create distinctive, functional, and commercially viable designs that resonate with your brand's audience.
Umber & Ochre • San Francisco, California
Pop-Up Display Stands
We worked with this California-based clothing brand to develop and produce a suite of pop-up display stands with which to jet set around the country for important trade shows and exhibitions.
The design of the displays complements the high quality textiles and meticulous handcrafted garments that Umber & Ochre is known for producing.
The Woodress • Santa Cruz, California
Mobile Coffee+ Carts
For over a year, we have worked with owner, designer, and builder of The Woodress, Jacqui Hendricks, on the design of her in-demand, collapsible Mobile Carts. We also support parts of the manufacturing process.
The Woodress' mobile cart products are driven by key functionalities and constraints: it ships flat, one person can easily set it up and knock it down, and it incorporates branded elements through style, color, and signage.
Model No. 1 accommodates a mobile vendor setup that has been used by brands in coffee, charcuterie, cotton candy, frozen treats, and more!
A newer model, made with a lighter construction, supports more agile uses.
"When the hardware doesn’t exist, we design it 🙌🏼
Before I was a woodworker I was a graphic designer. Before I was a graphic designer, I was a graphic design student at UC Davis. With my design experience and my team’s industrial design background, we’ve created a mobile cart that has design built in its DNA"
- The Woodress @thewoodress
Client List
Boutique Businesses
The Woodress • Umber & Ochre • Farm-ng • Wave Lines Balance Board • Ethan Estess Art & Design • Babadi Design Studio • Puʻu o Hōkū Ranch • Kūlua • Maui Resort Rentals